Build it & They Will Come. ...or not
They design & then build the structures: the shopping centres, the retail stores etc. They fill them with counters, signs & stock. But they no longer give it a soul.
In fact, for decades, they have been systematically removing all trace of a soul in most of our retail centres and even in our C.B.D’s
With a very few exceptions (the Spring flower show in David Jones’ flagship store in Sydney for example) everything that gave our retail spaces a ‘feeling’ has been stripped away. Read More
You want to do ...what?
This was the reaction of senior management when, many moons ago, I presented my concept for a fashion parade at a major ‘centre in Perth’s southern suburbs. In the end they gave me my head and let me run amok with their shopping centre. We blacked out all of the skylights so we could use full theatre lighting. We installed a major sound system that surrounded the audience and we turned on a major theatrical event!
Every single show was standing room only. Read More
As a child I remember being taken into the city to “see the lights” of Christmas. I remember the enchantment of the animated Christmas windows at Boans Department store.
We drove the family car into the city, parked then got out and walked the streets of Perth. As a family. Imagine that!
Imagine that entire families would not only choose the central city as their preferred destination for such activity, but that they would actually get out of their cars to take in the wonder of it all! Read More