I have designed, manufactured, project-managed/ installed a vast array of creative undertakings.
In the early days, I had neither the qualifications nor experience to be doing whatever I got myself into. I just constantly seemed to stumble into new fields that would test me and ultimately expand my repertoire.
I worked on the premise that, if you don’t know how to do something, you can always find someone who does!
But now after 30 years in the business, there are fair few people in Perth who can match my knowledge, skill and abilities.
Practical Powerful Experience
I have always been a prolific designer, but long term survival requires a great deal more than talent!
My 30 plus years experience as a Visual Merchandising Consultant has included many well known Perth precincts and includes:
Perth Central Shopping Precincts Christmas Displays
Major Shopping Centres
Strip Shopping Precincts
Television Studio Sets
Theatrical Costume Design
And much more
Strategy Concept and Execution
As an experienced Merchandising Consultant I enjoy the challenges and discipline associated with all the projects I work on.
I work closely with my clients, to understand their needs, and their target audience.
From this foundation I develop strategies and concepts - all the while paying critical attention to budgets and practical implementation.
Having worked with Shopping Centres, Major Shopping Centres and Retailers I also understand the importance of:
Planning with a critical eye for detail
Working with local government and management to obtain necessary approvals
Coordinating trades involved
The necessity for fast installation (often after normal business hours)
Attract Excite and Engage!
I am passionate about Visual Merchandising and how it can transform a business and the customer experience.
How it can be used to attract excite and engage customers - to provide a sense or wow and a memorable experience.
No two projects are every the same. Each needs to be tailored to a specific audience and of course a budget! But that is what makes it different and exciting.
if you would like to learn more about Visual Merchandising, and how I can assist, don’t hesitate to give me a call on 0417 992 075