ABOUT
I have designed, manufactured, project-managed/ installed a vast array of creative undertakings. In the early days, I had neither the qualifications nor experience to be doing whatever I got myself into. I just constantly seemed to stumble into new fields that would test me and ultimately expand my repertoire. I worked on the premise that, if you don’t know how to do something, you can always find someone who does!
But now after 30 years in the business, there are fair few people in Perth who can match my knowledge, skill and abilities.
From theatrical costume design, to fashion, large-scale merchandising, events, marketing, strategy development, exhibitions and television sets, I have had all the essential experiences.
I studied Theatre Design in Perth and Fashion in Perth and Paris.
I have sat with my knees against the catwalks of Paris watching the haute couture collections of the leading designers in the world sweep past me.
I have always been a prolific designer, but long term survival requires a great deal more than talent.
To me, being a successful designer is not about self-indulgence:
I enjoy the discipline of design; the challenge presented by the limitations of each field:
Fitting to a budget; bringing the best out of the given circumstances; lifting the spirit, elevating the self-confidence of the client; ‘nailing’ a difficult set of parameters - in style.
Solving a complex formula with the appearance of effortless grace.
MY JOURNEY
1981: Certificate, Design Theatrical Arts
1982: Gown of the Year (W.A.)
1982:Designer of the Year (W.A.)
1983: Honours Diploma: Paris American Academy - Paris, France
1985: Dept. Industrial Development Award: “Best West Australian Fashion Collection”
1989: Registered own Creative Design company, BOO Creative Consultants Pty Ltd
1994: Best Stand: Mannasen Fine Foods - F.A.L. Christmas Expo
1995: Best Stand: Toyota Exhibition Auto Expo
1995: City of Perth Christmas Decoration Strategy
1995: Most Popular Christmas Features in the City of Perth: Northbridge intersection star, Perth General Post Office Façade
1997: Best Interior: Northbridge “Artbridge” Competition, City of Perth Christmas Arts Competition
1997: Best Window: People’s Choice Award - Northbridge “Artbridge” Competition, City of Perth Christmas Arts Competition
1999: Product Launch: Lion Nathan Brewery - Australia’s first Beet R.T.D. (Ready to Drink) MEZ
2000: Best Stand: Computer expo – Entertainment Centre
2002: First Prize: Pilbara Tourism Association - Perth Royal Show
2002: Purchased ‘Classic Displays’
2001 – 2003: Awarded best Christmas Tree in Perth - Burswood International Resort Casino
2004: Best Stand: Austereo Stand (92.9 F.M. & 94.5 F.M.) - ‘W A on Show’ Culture and Arts Pavilion - Perth Convention and Exhibition Centre
2005: Sets, props and graphics for Channel 7 Telethon - Perth Convention and Exhibition Centre
2007: Design consultancy – Guildford Hotel. Guildford W.A.
2007 : Enrolled in Diploma Course, W.A. Institute of Fashion & Textiles (Fashion Production)
2008: Finalist, ‘Student Runway’ W.A. Fashion Industry Awards – Costume Category
2008: Design, Production Coordination & Installation, Network Ten News Set
2009: Graduated Diploma Course, W.A. Institute of Fashion & Textiles (Fashion Production)
2010: Design, Production Coordination & Installation, Network Ten News Set